All posts by cimglobal

Conferences have long been a staple of the professional calendar. Conferences are valuable and are the best way of networking with your potential clients. Whereas in some cases, the virtual conference can be a very good option. Sophisticated digital platforms are enabling virtual environments that can simulate the benefits of real events. Here are some ways … Continue reading Shifting Trend to Virtual Conferences→

Online marketing has always been an amazing source of low-cost engagement for associations. With strict marketing and advertising budgets to stick to, using sites like Facebook, Twitter and LinkedIn have been great to reach a large number of people without breaking the bank. And with your target audience right at your fingertips on social media, … Continue reading Decoding Facebook Ads for Associations→