Tag Archives: Michele

A 30-Minute Hack for Nonprofits

Your organization’s mission and purpose aren’t the same. If you don’t distinguish between the two, your content marketing doesn’t stand a chance at being effective. A mission is your organization’s reason for existing – your why. A purpose is your organization’s way to implement its mission – your how. For example, the mission of the … Continue reading A 30-Minute Hack for Nonprofits