‘Members are the backbone of associations’ – Members help an association to satisfy the main goals. Membership impel the association forward, so it’s nothing unexpected that expanding enrollment is a top objective for many associations. Network Brands overview of small staff association found that expanding participation beat the rundown of needs for 93% of respondents. … Continue reading Drive Your Membership Successfully
Event marketing and influencer marketing are often thought of as two separate strategies. In recent years, however, they have become more and more intertwined, with influencers becoming integral to brand events and live experiences. Many companies are increasing their focus and shifting their marketing budgets to collaborate with influencers. Industry experts say that influencer marketing … Continue reading Build Successful Influencer Marketing Strategy for Your Events
To get everything done the new way is to make your association’s volunteer opportunities sound enticing to members. Volunteer opportunities for members can make a stunning encounter about the association and give the way to amazing experiences for members. Such practice of involving members to volunteer will let the members know about the association more … Continue reading Volunteer Opportunity: New Step for Your Association Membership
The number one thing is to have cash available. Cash is liquid and allows for quicker and swift decisions. Most of the companies that survive recessions are cash rich because they can bleed for a very long time and still not die. The ones that don’t have any blood die quickly. But there is one … Continue reading THRIVING AT THE TIME OF RECESSION!!
Author: David McMillin Website: pcma.org If some conferences are pure scams, why can’t their organizers be prosecuted or sued? The problem is not that simple, International Congress and Convention Association’s CEO Senthil Gopinath said. There is a big difference between predatory and fake, he noted, and that distinction plays a major role in the conference … Continue reading Seven Telltale Signs That a Conference is a Scam
A lady who failed in business said she failed because she had to take care of her kids. Another lady who succeeded said she did so because she had to succeed to take care of her kids! A man became an alcoholic because he said his father was an alcoholic. Another man never drank a … Continue reading Actions That Dictate Our Organisation’s Future
By: Tara Puckey Website: https://www.asaecenter.org Small-staff associations don’t often have large professional development budgets, which means only one staffer will typically attend a certain conference. That’s why it’s important to have a strategy for sharing takeaways and newly acquired knowledge with the full team. Small-staff budgets don’t usually equal big staff professional-development funds, so it’s … Continue reading How to Share Conference Learning with Your Entire Staff
You might be wondering why you need to create separate, distinct pages that web visitors will be redirected to when they click on calls to action. After all, landing pages are time consuming to create, and you need a lot of them. You might be hoping that you can get away with not using them. … Continue reading Importance of Good Landing Pages to Maximize Conversions
Offsites are a great and fun way to interact with your peer colleagues in an unofficial yet in an official way. We are engaged each day in multiple projects with our offices situated in PAN India. Working with your colleague residing in another part of the country makes it difficult to meet them personally. Offsites … Continue reading Why Plan an Offsite for Your Office?
India Association Congress (IAC) organized by Indian Society of Association Executives (ISAE) came with its 7th edition under the theme of “Interconnected World of Associations”. This edition of IAC addressed the issues faced by trade protectionism policies that are adopted by few countries but also shared the best practices of how associations can use their … Continue reading The Event for Associations’ Growth: IAC 2019