IAC is a great opportunity to meet and network with association leaders. The intriguing topics have grabbed attention of top industry leaders and created a strong association community. What’s important for your organization and your member community, and what metrics are best for you to focus on? Overall, how should your community is performing to meet organizational goals?
Community engagement has improved significantly over the past year – community managers are getting smarter, Members are becoming more engaged and organizations are measuring greater degrees of success. Organizations that are new to community are learning from peer organizations, leveraging their best practices and lessons learned.
The 2015 Community Benchmarking Report in the link above is the second annual report from Higher Logic and Marketing General Inc. (MGI) on trends and analysis from over two years of community data and more than 300 organizations. This report’s data from over 16 million users within 318 organizations aims to answer these questions and help your organization benchmark against similar types of organizations, not simply against generic industry segments. The best benchmarking and engagement reporting for your community comes from a comprehensive look at your overall best practices for engaging members. This varies depending on the size of your organization, the industry and how involved you already are with training, networking and advocacy programs.
|India Association Congress|
|Contact: Satabdi Paul
Mob: +91 96741 82739
Email : [email protected]
Suite No. 309 – 311, DLF City Court, MG Road Gurgaon 122 004, Haryana, India
Phone : +91 124 461 7700